See Where Your Ad Spend Leaks.
Drop your Amazon Ads bulk file. The Badger audits it right in your browser: your score, your metrics, and the dollars you could get back. Free and instant.
Where the files live
Get Your Bulk File.
In Amazon Ads, open the side menu with the arrow at the top left and click Bulk operations, then Download campaigns. Leave every box ticked, pick your dates, and click Download.
amazon ads- Portfolios
- Campaigns
- Ad groups
- Products
- Targeting
- Budgets
- Bulk operations
- Rules
Upload campaignsDownload campaignsDownload CampaignsDate range2026-07-14 to 2026-09-11Include- Performance data
- Sponsored Products data
- Search term data
- and every other box
CancelDownloadOr go straight there: https://advertising.amazon.com/bulk-operations
Add Your Business Report.
Optional, and worth it: it unlocks the organic insights. In Seller Central, open Business Reports. Under By ASIN, choose Detail Page Sales and Traffic By Child Item, set the same dates, and download the CSV.
- Business Reports
- By Date
- Sales and Traffic
- By ASIN
- Detail Page Sales and Traffic
- Detail Page Sales and Traffic By Parent Item
- Detail Page Sales and Traffic By Child Item
Or go straight there: https://sellercentral.amazon.com/business-reports/#/report?id=102:DetailSalesTrafficByChildItem
Use the same date range for both files. That is what lets The Badger line your ad numbers up against your organic numbers.
Drop your bulk file here.
.xlsx · up to 150 MB · all currencies welcome
Very large accounts should export 30 days at a time.
Optional: Add a Business Report for Organic Insights
Detail Page Sales and Traffic by ASIN (CSV or TSV)
Don't have a bulk file? Grab a sample.
Everything runs in your browser. Nothing is sent anywhere until you ask for your full report.
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